This one-year postgraduate course’s program combines rigorous academic standards with a practical approach, equipping students with the necessary skills to excel in the competitive job market.
This course equips students with skills for managing international enterprises, focusing particularly on internationalization strategies toward China and human resource management in a competitive global context.
This course explores corporate sustainability strategies, environmental and social standards, and reporting practices, providing communication tools for addressing the challenges of globalization.
The course examines relational and cultural dynamics in the Chinese context, developing managerial skills for adapting to an evolving market and understanding consumer trends.
This course teaches how to design market penetration strategies in China, analyzing key principles of global marketing and effective strategies for the local market.
